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  • Sarah Mae Dickinson

The Mid Year Check In

In January, I know you set goals for yourself. You drank champagne or maybe just ate some cheese, put on some funny glasses and cheered on the New Year! 2020, right?! How awesome! Yep, we can all collectively eye roll now.

Believe it or not – we are halfway through this very strange and difficult year for many businesses. Regardless of what has happened, the halfway point means it’s time to check in. Check in on your numbers. Check in on your plans. Check in on everything.

Last week, I spoke to you about the power of reflection. (Learn More about Reflection HERE) We talked tips and ideas for how you can allow yourself to dream big. Now, we need to get down to business. I want you to sit down in a quiet room and really dig deep here.

With everything that has happened in the last few months, I want June to be about positive regroup. Are you meeting those goals you set? If not why? Are you making the money you want to? If not why?

Whatever your answer to the above, that’s ok. We’re gonna get you to where you want to be.

So, let’s get started. First and foremost, we need to have a serious gut check moment.

What is a gut check, you ask?

A gut check is that moment when your brain pauses and your tummy rumbles and you say to yourself “wait, am I doing what’s right for my business?” Some call it intuition. Others call it instinct. Either way, we all have that mechanism built into our brains to know when something isn’t going the right direction.

Have you had those moments this year? Better yet, did you listen to yourself when you had them or did you ignore it and just keep going in the same meaningless direction?

Being a good business owner is forcing those moments regularly. It is why we reflect. It is why we do Closing Bell. (Learn More about Closing Bell HERE) You can only recognize that your gut is telling you something is wrong if you are actively listening to it. So if you haven’t done it before we’re gonna do it now.

So, how do we do this? Start here. How is your business going? Are you happy with where you are? It’s okay if you aren’t.

Let’s talk about a few steps that can help get you in the right direction.

Step One: Take notes. Have you ever made a vision board? Instead of cutting out photos and using glue, I want to see a written business vision board. According to The Huffington Post, “you are 42 percent more likely to achieve your goals simply by writing them down on a regular basis”. That sounds insane, but it’s true. Just by writing something down you are more likely to do it!

So, are your incoming sales meeting your expectations? Where do you want your business to end in 2020? Write down how much money you want to make. Write down how far you are away from that number.

Be honest here. It doesn’t matter how good your year is going or how bad. This moment and time of year is about understanding the reality of where you are right now.

Step Two: What actions can we take to get us closer to your goals? Will the actions you do today lead you to your goals? If not, why in the hell are you doing them?

Instead, what actions WILL lead you to your goals? Make a list of 3 to 5 of them. Put it on a Post-It and keep it in your calendar or background on your phone. Just make it somewhere were you can see it regularly.

Make these items broad. Examples include: Connect with new client, add more to product offering, advertise regularly, etc.

This list needs to be used DAILY. If you are doing Daily Prep and realize that none of the activities you are working on match your list, we have a problem. In a perfect world, the actions we do each day should mirror the activities that help us reach our goals.

The moral of the story: You can do this. If the year isn’t going the way you want, that’s okay. We have time to fix it. But, only if we take action now.

This first week of June is about checking in on our plans. Next week, we are talking specifics of sales goals and giving you a free downloadable to help you understand yours better!

Have a great week. You got this.

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